Lancôme In Love: Spring 2013 Collection

In Love

Make-up Collection Spring 2013

THE LOOK OF LOVE!

Spring is the season of pure pleasure. Senses awaken while emotions blossom and life is infused with the colour of bright pop pink. Lancôme captures the colourful wave of spring with the new collection In Love.

Pop shades drawn from street-art murals and vibrant tones of nature flirting with an urban spirit. The neon glimmer of city signs with the pastel tones of balcony flowers... Springtime hues resonate in time with the pulse of the capital, while emotions stir in resounding vibrancy ... Passion blossoms in all its radiant intensity. In Love tells the electrifying story of a resolutely urban breed of springtime joy. When love is lived in technicolor.

SPRING IN THE CITY: COLOUR TAKES CENTRE STAGE

Colourful yet easy to wear for all skin tones, the In Love collection resolutely embraces springtime city style. Vibrant shades inspired by the light of spring (neon pink and coral predominate, complemented by turquoise and violet) contrast with the luminous pastels of urban nature in abundant renaissance (rose petal, almond green...). Shades range from daring to soft, from electric to sweetly sensual... No colour combination is off-limits. There’s just one rule: freshness in pure pop hues!

Frenchy & trendy... Toile de Jouy reinvented by Lancôme

To celebrate the spirit of Parisian springtime, Lancôme reinvents a quintessentially French motif: toile de Jouy.

This renowned cotton fabric created by 18th century artisans in Jouy-en Josas is famed for its unique design of florals, characters and landscapes. Today, Lancôme delights in reinventing this absolute classic with a quirky twist of fun to dress the products from the In Love collection.

Surprise! Alongside the Lancôme rose, make-up products feature in the design: a make-up brush, a lipstick, a little mascara brush… A host of unexpected details play hide and seek with flowers. There’s no doubt about it – this season, the icon of French style confirmed its contemporary freshness.

Baume In Love
Pop kisses

Lancôme presents Baume In Love, a brand new comforting formula with Shea Butter revealed in four better-than-nature colours: fuchsia, coral, purple and pink. Four translucent shades to awaken lips’ natural colour for a bitten-lip effect. All the daring of pop hues combined with intense moisture and an incredibly protected feel...

A must-have for every contemporary girl!

100 Sugar Rose
110 Rose Macaron
120 Peach Mélodie
130 A La Folie, Cherry

Lancôme tip:
Use the balm to complement your classic lipstick, offering light, moisture and a subtle shine sheen.

Blush In Love
Springtime glow

Like its case, this brand new vibrant-coloured blush is also adorned with the toile de Jouy motif, enhanced with delicate pearly hints. It comes in two different shade harmonies to flatter every complexion: “Pêche Joue-Joue” is a coral-based version to beautifully warm fair complexions while “Pommettes d’Amour” is a mix of fuchsia and orange offering an instant healthy glow to amber skin tones, as if you’ve just spent a springtime day outdoors.

Surprise! The mirror easily slides out of the box so you can keep it in your bag.

10 Pêche Joue-Joue
20 Pommettes d’Amour

Lancôme tip:
Apply the coral shade to the centre of the cheekbone followed by the pink shade just above for a guaranteed “Doll Cheeks” effect!

Vernis In Love
Neon lacquer

Pop shades all the way to your fingertips… Super cult varnish Vernis In Love is dressed in four pop hues perfectly matched to the Baume In Love colours. Shades to coordinate on lips, finger- and toe-nails or to mix up however you like... No holds are barred in this game of mix and match – just follow your mood!

301M Sugar Rose
335N Rose Macaron
134B Peach Mélodie
441N Midnight Roses

Dewy Mist
Splash of freshness

Enriched with essential oils, this magical mist is a true skincare water.  Mist over the face before make-up to prime skin, or just after application to keep make-up looking fresh and natural at any time of day.  This skincare mist softens, smoothes and illuminates the skin revealing a pure, fresh-faced complexion.  Its dewy finish amplifies the skin’s radiance.

Its fragrance offers a wave of pleasure: rose notes refreshed by an aromatic bouquet and a fresh green accord… Decidedly addictive.

Ombre In Love - Dhs145
Colour block eyes

This ingenious eyeshadow simply brings it all together: softness, finesse, long-wear and a vibrant colour result in a single stroke... In an all-new case adorned with the toile de Jouy motif, Ombre In Love flaunts six shimmering springtime shades: three pastels (light pink, mauve and almond green) suited to fairer complexions and three pop hues (rose petal, deep purple and leafy green) sure to stun on darker complexions.

10 Sugar Rose
20 Romance Tagada
30 Violette Candy
40 Blueberry Love
50 Pistachio Cream
60 Cosmopolitan Mint

Khôl In Love – Dhs95
Electro-chic intensity

Especially for spring, Lancôme creates three flashy versions of its star eye pencil. An intense turquoise – the season’s must-have – alongside a deep blue and a light chocolate, all in an incredibly creamy, pigment-rich texture. Perfect to electrify eyes in a single stroke, or to coordinate with shades from Ombres In Love for a contrasting look.

10 Deepwater Blue
20 Jade Crush
30 Chocolate Affair